Max Rosenstein’s EDC campaign featured in Strategy!
MAX ROSENSTEIN'S EDC WORK FEATURED IN STRATEGY Export Development Canada is building on its own pandemic marketing pivot by seeing opportunities for businesses to grow outside the country. The crown corp, which is tasked with supporting and bolstering trade between Canada and
Unified Content X Grip X RBC: First performer on an in-person commercial shoot
"Then, prior to shoot day, production contacted Paul, asking him to arrive on set with his own PPE. He was instructed to meet the on-set medic, who would take his temperature. “I was then given a field PPE kit, which
Unified Content helps CIBC give healthcare workers a break
CIBC has, throughout its 154-year history, quickly stepped forward in times of crisis and need. Rob Assimakopoulos, CMO at CIBC, recently came across pictures in the bank’s archives of banking centre employees providing financial services while wearing masks during the 1918
Max Rosenstein talks creation in isolation with RBC
"RBC client Max Rosenstein is the kind of artist who needs to stay productive and creative. One day while alone in his studio, he decided to take his own portrait, to capture his isolation in the near-empty building. He then
Go Auto launches first integrated campaign
Auto dealership network and online car buying platform Go Auto is going where it’s never gone before: launching an integrated campaign to address brand misconceptions ahead of plans to expand. The digital creative,”Let’s Go,” lays out multiple car-buying scenario in a
Volkswagen shows appreciation for unsung volunteers
Volkswagen Canada selected 14 “outstanding” Canadians to honour in special events held in Toronto and Montreal, building on the “Volksgiving” customer appreciation initiative launched last year. The automaker poured over 1,300 submissions from across the country, looking for Volkswagen owners who went above the call